Supreme's intricate clothing style is one of the reasons why it is such a significant company today. This sense of simplicity and pop culture attraction is what makes Supreme unlike any other brand. Through the use of popular culture photographs and collaborations, Supreme has been able to create pieces of clothes that many would deem as art. Supreme has been able to develop an intricate clothing piece that has simplicity and style. Supreme's leading foundation for the clothes is creating an art piece rather than a piece of clothing. From their start, Supreme has been able to create immaculate brand pieces that have attracted people around the world. What made Supreme different than many of their counterparts was their authenticity and simplicity. ![]() The store was aimed at the culture of the skaters and people interested in the streetwear phenomenon. Supreme was founded in 1994 by James Jebbia as a simple skateboarding store in SoHo. Through its smart marketing technique, or lack thereof, along with their high culture influence and vibrant clothing style, Supreme has been able to change not only the fashion industry, but also our culture as a whole. There are so many factors that make Supreme such an iconic brand in today's society. ![]() How is this possible? The answer is not simple. They’ve done it without any traditional marketing and advertising techniques. Supreme - what started as a small skateboarding store in New York City in 1994 - has turned into an over 1 billion-dollar streetwear company.
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